Japan Festival Branding.
For two years of the festival we have established strong relationships with team of Hinode Power Japan, which have turned into kind-hearted friendship.
From the outset we were keen that the branding had own style and longevity. We wanted to develop a visual identity that trod a delicate balance of representing the culture of Japan and its design industry.
Through our research we uncovered a rich graphic language.
This year (2019), Cyber Japan was selected — energetic and progressive style.
The Hinode Festival is supported by the Embassy of Japan in Russia and the Department of Culture of Moscow.